Tara Tiefholz Profile

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Tara Tiefholz

Tara Tiefholz

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About Tara

My Shay is a small business, owned and operated by women in Hobart, Tasmania, Australia. Our brand is centered around being ethical, conscious and sustaining the beautiful planet we call home. My Shay was founded in 2018 in response to a growing demand for locally made zero waste natural deodorants.
Our mission is to raise awareness about the benefits of using 100% natural deodorants and to help people reduce their toxic load and decrease waste by providing a healthier, plastic-free replacement for the deodorant they're currently using.
You want to know that the products you're putting on your body are safe.
We promise to only use the finest plant-derived ingredients to produce effective and affordable deodorant pastes that won’t harm you or the environment.
We endorse:
  • healthy personal care products with no hidden nasties
  • plastic-free, sustainable packaging
  • care for the environment
  • support for MSMEs (micro, small and medium enterprises)
fair trade
  • no harm to animals

We believe success comes from top quality products, efficiency, flexibility, mutual respect, and commitment to continuous improvement.
Small positive changes made consistently over time can have a big impact. We're committed to minimising waste by using plastic free, recyclable containers and compostable mailers.