I tell stories. As a media maker I am constantly searching for new ways to express and communicate, whether that be communicating a clients story to the brief or expressing my own stories and perspectives.
Choosing the right medium for each story is vital, as each medium, whether it be sound, film, web series, game, animation, social media or blog, each medium has the ability to tell a different story with a new and interesting framework.
Each and every environment you work in is different, so why not use the medium that is best to tell your story?